“A true professional who understands what is needed in a travel story and content creation”

Speaking Topics

STORYTELLING CRAFT

  • Storytelling staples (tips for great travel storytelling for marketing teams with limited budgets and manpower)

  • Fundamentals of pitching a story (how to increase your chances of getting a “yes!”)

  • The ethics of travel storytelling (considerations for working with racialized communities worldwide)

  • How to photograph people and places

  • Filmmaking & videography for travel journalists

STORYTELLING BUSINESS

  • Breaking into travel journalism: how-tos (the ecosystem of magazines, tourism boards, and media)

  • Best practices for working with the media (insights and advice on how to get editorial placement for your travel brand)

  • The business of travel media (setting up multiple revenue streams such as newsletters, podcasts, sponsorships, and more)

  • Podcast sponsorships 101

CREATIVE ENTREPRENEURSHIP

  • Working through our fears, inertia, inaction, and impostor syndrome

  • The power of visualization

  • Women in entrepreneurship and creative industries

Client Feedback

“This workshop stood out for its conversational approach to the topic. Yulia’s skill in involving everyone in the room and delivering informative content made it easy for us to absorb the information.”
— Virginia Tourism Workshop, Jan 2024

Select Stages

Radio Appearances

2GB Sydney Interview: Jordan

ABC Australia Interview: Saudi Arabia